E-Myth Blog

Every business, no matter how successful, needs a way to gather information and feedback from key constituents in order to make necessary adjustments and smarter decisions.

When business concerns do arise, it's best not to make quick assumptions and then implement the first solution that comes to mind -- nor to address the symptoms of a problem but not the cause. Smart business leaders use every available tool at their disposal to monitor the health of the business, and take corrective action when required.

At E-Myth, we believe that the most effective and efficient way to understand what is working, and what's not, is to solicit feedback from our customers, employees, and other key stakeholders and then actively respond to the findings.

Surveying the business and workplace landscapes

At E-Myth we actively survey people in our target market to better understand the challenges they face, and the answers to the surveys guide our marketing activities and product development strategies.

And to rate customer satisfaction, we focus on what author and loyalty expert, Fred Reichheld, has identified as "the Net Promoter Score," a calculation based on the percentage of surveyed clients who, on a 1-to-10 scale, rate a 9 or 10 for their response to the question: "How likely are you to recommend us to a friend or colleague?" By discovering our Net Promoter Score, we're able to accurately gauge how satisfied our clients and what we can improve upon. We also regularly conduct internal employee satisfaction surveys to identify better ways of making E-Myth a great place to work, which aides in employee recruiting and retention.

Zoomerang - a pioneer in online market research

To help you start innovating and developing your company based upon tangible feedback from your customers, employees, prospects or vendors, E-Myth is pleased to introduce you to Zoomerang, our preferred online market research partner.

Zoomerang pioneered online survey software in 1999 to give organizations a powerful, cost-effective self-service tool to conduct research. Today, Zoomerang is the world's number #1 source of online surveys, helping thousands of organizations in over 100 countries -- from small businesses to over 70 of the Fortune 100.

Define, identify and solve business problems

As a valued Embark Community Connection member, Zoomerang is pleased to offer you a 30-day free trial of zPro 30-day free trial of zPro , Zoomerang's premier online tool loaded with pre-built templates, customization capabilities, unlimited survey capacity, and powerful analytical and reporting features.

Understanding customers' needs is the foundation for innovation and is a critical component of the E-Myth point of View. Zoomerang will enable you to determine your customers' and employees' satisfaction levels or test ideas for new products, and will provide the feedback you need to make better business decisions.

Sign up today for your 30-day free Zoomerang trial offer! We're so sure you'll be thrilled with your results that you'll also automatically receive a credit for $100 off the retail purchase price when the trial period ends! After you have signed up, be sure to take the Zoomerang Quick Tour to learn about all the great features of this product.

Please login or register with E-Myth to access the 30-day free Zoomerang trial offer! We're so sure you'll be thrilled with your results that you'll also automatically receive a credit for $100 off the retail purchase price when the trial period ends! After you have signed up, be sure to take the Zoomerang Quick Tour to learn about all the great features of this product.