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Dear E-Myth Reader,
 The "E-Myth," or Entrepreneurial Myth, is defined as the fatal assumption that if you understand the technical work of a business, you understand a business that does that technical work.
- A doctor understands how to run a medical practice
- A graphic designer understands how to run a graphic design firm
- A contractor understands how to run a contracting business
But most of us who are skilled Technicians are just that: Technicians. We are trained at caring for patients, designing logos, or building houses. When it comes to running a business, most of us just don’t have what it takes. We lack the knowledge and skills essential to running a successful business.
So what’s a Technician to do? What if you are the doctor, the graphic designer or the contractor? How do you create a successful business that still allows you to practice your craft?
In our blog, Technician to Entrepreneur we suggest that change starts with the way you think about yourself and your business. We invite you to read Technician to Entrepreneur and share your experiences with us.
On the Website
Attention health-care professionals: we’ve created a virtual training seminar just for you.
The Practice of Business: From Physician to E-Myth Business Owner
Date: February 5, 2009
Time: 10:00 – 11:30 a.m. PST
Cost: $99.00
You've mastered the practice of medicine, now it's time to learn the business of medicine. At this 90-minute virtual training seminar you’ll learn how to create a results-driven practice that fosters patient and employee loyalty and allows you the freedom to work how you want to, when you want to.
Visit www.e-myth.com/doctor to register.
Yours Truly,
The E-Myth Team
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+1 707.569.5670