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Dear E-Myth Reader,
Do you feel stuck in the day-to-day routine of running your business? Have you lost sight of the big picture? Can you even remember why you started your business in the first place?
It's so easy to get caught up in the practice of being a business owner that you forget why you're doing what you're doing. You may step back and realize that you don't have a business, you have a job.
In order for your business to be more than just another job, it is vitally important that you identify and articulate what we at E-Myth call your Primary Aim. In our article A Business That Serves Your Life, we discuss the value of articulating your Primary Aim and provide you with some questions that will help you discover your own vision. After all, if you don't know where you're going, how will you ever get there?
Read more in A Business That Serves Your Life.
On the Website
Let us help you discover your Primary Aim
At our Leadership Intensive seminars, held in California's beautiful Sonoma wine country, we will help you arrive at your Primary Aim, and so much more. Our next Intensive is scheduled for February and if you register before Dec 31, 2008 you can save 25%.
Yours Truly,
The E-Myth Team
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