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In today's economy, you may be reluctant to turn away work; even if the work doesn't pay as well as it should, or doesn't really align with your vision. This is especially true if the work provides immediate, and much needed, cash.
In this week's podcast with our friend and exit planning expert, John Warrillow, we discuss how important it is to the long-term value of your business to "just say no" to projects that fall outside of your standard service offering (the ideal service your clients value and that you can teach someone else to perform).
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