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Hiring new employees is always challenging; but recruiting and hiring salespeople is even more challenging.
In a salesperson you're looking for a rainmaker, somebody who will deliver and exceed the sales goals that are essential to the success and growth of the business. But before you go out and hire that rainmaker, it's essential that you clearly define the position and decide on the exact results you want the sales person to reach. If you don't have these fundamentals in place, you're sabotaging your salesperson before they've even begun.
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